Out, damned spot!

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ZenithOptimedia is championing a new strategic approach to communications planning that requires a rethink of the way clients prioritise and allocate resources across paid, owned and earned media.

FCB & DDB/Mango win Silver Lions

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FCB won a Mobile Silver Lion in Cannes overnight, for its Unicef Food Photos Save Lives campaign (already a Yellow Pencil winner at D&AD). The previous night, DDB/Mango also won a Silver PR Lion for Paw Justice Animal Strike (Tui won a Gold Lion in the same category, as reported yesterday).

Radio, Design, Cyber shortlists

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NZ has picked up another 13 shortlist places overnight at the Cannes Lions – two in Radio, five in Design, and six in Cyber, bringing the NZ shortlist total from the first three days to 51 (scroll down for the earlier reports), plus a Gold Lion, two Silvers, and four Bronzes.

Things are turning ugly

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“The definition of bad taste is killing someone.” This was one of the gems served up by newest addition to the Kardashian family on the stage in Cannes today, M+AD special correspondent Peter Vegas reports.