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Category Archive

Little white lies (Updated)

Editor December 11, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

AUCKLAND, Today: November’s Top 10 sees Spark swapping with VTNZ to take the No 1 spot, reports Colmar Brunton client executive Andy Strain, who compiles our monthly list.

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October takes to the road

Editor November 9, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

AUCKLAND, Today: October’s Top 10 see VTNZ take out the top spot with their humorous Mad Max-themed vehicle servicing ad, reports Colmar Brunton client executive Andy Strain, who compiles our monthly list.

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Everybody loves Kong (Updated)

Editor October 9, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

July’s No 1, Mitre 10’s hugely likeable donkey spot Roy, this month has picked up its second championship title, reports Colmar Brunton client executive Andy Strain. KFC is the only new entry in September, debuting in 2nd with their humorous airport escalator ad.

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A new No 1

Editor September 13, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

August’s Top 10 is a combination of past favourites and new submissions – five, to be exact – across a variety of industries.

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FCB takes Mitre 10 #2 straight to #1 (Updated)

Editor August 9, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

Mitre 10 is back at the No 1 spot for July – but this time it’s not their famous Sandpit. “The new TVC  Roy – Kong’s Out Again uses humour and demonstrates good ol’ Kiwi ingenuity to tackle any problem, no matter how ridiculous,” reckons Colmar Brunton ceo Andy Strain.

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Old favourites still rule

Editor July 13, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

Lotto jumped up to the top spot in June’s Colmar Brunton Top 10 TVCs poll, after missing out on the top 3 in May. Speights carries on as a Kiwi favourite only dropping one place to third from the previous month.

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Newbies nail it (updated)

Editor June 12, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

Three debutants claimed the top three spots this week Spark’s Father’s Day and Speight’s The Dance are genuine new arrivals, while No 3 sees the return of Nova’s catchy Rhyming Guy.

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Saatchi & Toyota score a brace

Editor May 18, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

Lotto and Mercury Energy held on to 1st and 2nd spots from last month, says Colmar Brunton client executive Andy Strain introducing the latest Top 10.

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Softer Richie and yellow cars muscle up

Editor April 11, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

Richie McCaw’s acting career, and his main role as everyone’s favourite New Zealander, continues unabated with Colenso’s Anchor Milk Run schools campaign making an immediate, strong debut at #10 in our Colmar Brunton poll for March.

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For the first time in four years – no Sandpit!

Editor March 7, 2018Colmar Brunton's TVC Top10, TVCs, News Make a Comment

“February demonstrates an interesting appeal in advertising for this month’s Top 10 with only one new TVC resonating among our audience,” writes Colmar Brunton client executive Andy Strain, in his latest NZ Top 10 ads report.

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