Air New Zealand, via agency Host, Sydney, has teamed up with multi-platinum Irish artist Ronan Keating and NZ acting star Julian Dennison to record a uniquely Kiwi take on one of the world’s most iconic Christmas songs, rewritten to celebrate the magic of a Southern Hemisphere Christmas.
TBWA love letter to beer
TBWA Auckland, with a little help from Curious director Daniel Max, has launched a new film in support of Asahi Super Dry, the number one beer in Japan.
Female Kiwi truckie à la Van Damme’s Volvo
Kiwi truck driver Louise Marriott is following in the footsteps of martial arts action hero Jean Claude Van Damme as the star of the latest stunt TVC from Volvo Trucks – The Flying Passenger.
Mother’s Day!
On top for the first time this month is Lotto Mum’s Wish – out of the DDB/The Sweet Shop Imagine series, launched in July. “This,” says Colmar Brunton group account director Annikki Delacey (who supplies our monthly list), “is not surprising as it is a highly emotional ad with great creative qualities.”
Meet Y&R’s tough-talking Tooth Fairy
Y&R and The Sweet Shop have created a big, gruff, scary tooth fairy to help the New Zealand Health Promotion Agency hard-sell the importance of oral care for kids’ teeth.
Saatchi celebrates kids’ moneybox arrival
Saatchi & Saatchi has created a new campaign to announce the official arrival of ASB Clever Kash that launched this week and will run across TV, digital and social.
Saatchi turns ASB credit card on its head
ASB has issued a vertical challenge to the credit card market with its new market-leading, low rate credit card ASB Visa Light. Instead of the traditional horizontal format that’s been the standard since the 1970s, the new ASB Visa Light features a vertical design, with the chip at the top.
Lach & Friends, Sweet Shop turn heads with Rodney Wayne’s first TVC
Auckland indie creative agency Lachlan McPherson & Friends has forged a new campaign to launch the summer collection from high-profile hair salon network Rodney Wayne.
99 shoots ‘charming’ Warehouse Stationery brand ad
99 and Fish last night launched Warehouse Stationery’s new brand TVC, based on the proposition ‘we do doing’. “I think it’s a charming spot for this retail category,” says 99 MD Paul Manning. The platform will begin rolling out across all layers of communications (retail, social, internal) from today forward.
DDB & Rialto bring women to tears in remarkable breast cancer research
DDB has taken Rialto Channel’s storyteller role to a new level with a groundbreaking research event that made the Kiwi audience itself part of the story.
