Ketchup catchup

EditorTVCs, News Make a Comment

FCB and Flying Fish have shot a new campaign for Gregg’s, which aims to bring the food manufacturer’s huge range of products under a single “fun with flavour” banner.

Youtube’s 10-year top 5 TVCs

EditorTVCs, News Make a Comment

YouTube is not all kids, animal videos and music – it’s also the place we visit to research the world’s best ads. And, as part of its 10th birthday celebrations, the site counted the numbers to find the best ads of the past decade.

No bugs in this bunny

EditorTVCs, News Make a Comment

Ogilvy & Mather’s My BP Story – a tale of how an ultra-cute lost rabbit found its way home to a little girl in Auckland – unashamedly plays the heartstrings card to very good effect, thanks in part to terrific direction from Scarfies’ director Robert Sarkies and an assured script from Richard Loseby’s writing team.

Dick Smith enlists an old mate

EditorTVCs, News Make a Comment

Dick Smith has tapped New Zealand’s most-loved butcher, Sir Peter Leitch, to spruik a nationwide marketing campaign that showcases ‘Mad’ deals on popular consumer technology products for Kiwis. The campaign goes to air today (Thursday).