Colenso BBDO has announced its intention to harness the power of drinking beer to save the world. In a New Zealand first, the agency and its client DB Export are attempting to make the country’s first ever commercially viable biofuel from the by-products of brewing beer.
Sex & booze and rock’n’roll
FCB and Flying Fish have shot a new alcohol & pregnancy awareness spot for the Health Promotion Agency.
Ketchup catchup
FCB and Flying Fish have shot a new campaign for Gregg’s, which aims to bring the food manufacturer’s huge range of products under a single “fun with flavour” banner.
Youtube’s 10-year top 5 TVCs
YouTube is not all kids, animal videos and music – it’s also the place we visit to research the world’s best ads. And, as part of its 10th birthday celebrations, the site counted the numbers to find the best ads of the past decade.
The Colenso-Breast Cancer Foundation alliance delivers new product
Colenso BBDO and the NZ Breast Cancer Foundation have completed their joint project to create a cream that helps women check themselves for lumps in the breast. The product is now on sale for $11.99 at Countdown, Pak’n’Save, New World, The Warehouse, and at skinfood.co.nz.
Clems does the business for NZ Post
NZ Post is looking to reassert its relevance in a new brand campaign from Clemenger BBDO that aims to motivate New Zealanders and New Zealand businesses to do more today with the help of NZ Post.
Saatchi’s possums claw their way to #1 (updated)
Just one month after Saatchi & Saatchi launched its new Toyota retail campaign, the risky choice of possum stars is already paying off with the viewing public, who have voted the ad straight to No 1 on debut.
No bugs in this bunny
Ogilvy & Mather’s My BP Story – a tale of how an ultra-cute lost rabbit found its way home to a little girl in Auckland – unashamedly plays the heartstrings card to very good effect, thanks in part to terrific direction from Scarfies’ director Robert Sarkies and an assured script from Richard Loseby’s writing team.
Dick Smith enlists an old mate
Dick Smith has tapped New Zealand’s most-loved butcher, Sir Peter Leitch, to spruik a nationwide marketing campaign that showcases ‘Mad’ deals on popular consumer technology products for Kiwis. The campaign goes to air today (Thursday).
Replace crap ads with the world’s best
D&AD has created a free web browser extension that blocks boring ads, and automatically replaces them with the best ads in the world.