Category Archive

Grey Lynn-based creative agency Gunroom has launched a new tvc via CPD Films Ponsonby for Trustpower’s latest broadband and power bundle offer. 

A quirky ad campaign devised by Auckland agency Republik paired chef Al Brown with a CGI-created seal to promote Manuka-smoked salmon has paid dividends for Regal Marlborough King Salmon, with the campaign being officially recognised at the TVNZ NZ Marketing Awards.

AUCKLAND, Today: Creative agency Anthem has launched Yellow’s first above-the-line campaign since it rebranded, introducing Kiwis to Yellow’s Marketing Machine, described as “a comprehensive digital marketing offering of needs-based solutions, designed to help SMEs thrive”.

M+AD seldom runs campaigns produced offshore, but we’re pleased to make an exception for the global online suicide prevention Movember Foundation campaign Be a Man of More Words, out of Cummins&Partners Melbourne.

In response to a growing concern that New Zealanders aren’t taking preventative measures to look after their eye health, Specsavers has launched a new “clever, yet confronting”, eye heath awareness campaign, The Priceless Eyes Project, via Melbourne-based independent media & creative advertising agency Cummins&Partners.

FCB has launched VTNZ’s new We’re on your side brand platform with a series of tvcs featuring a new (anti) hero, Road Commander.

Sweetshop’s Kiwi Damien Shatford – a dab hand at lending humour to a commercial message – is working to inspire Aussies about the joy to be had in everyday life at home, through an Ikea Australia retail campaign, Get Used To A Better Living Room from The Monkeys, part of Accenture Interactive.

Spark and Colenso BBDO have launched a new campaign, continuing their Little Can Be Huge platform. This time it’s to celebate the power and opportunity the next generation will have, thanks to voice technology.

After their successful campaign last year, ASB and DAN’s WiTH Collective, Linked by Isobar are back to “spread the joy” of redeeming ASB True Rewards with Curious director Rachel House reprising her acting and directing role of the True Rewarden.