Saatchi & Saatchi and Spark have unveiled their new brand platform, Never Stop Starting, over the weekend.
Shear delight
FCB has shot the latest in its series of self-promotional videos – like the others, this one riffs on the agency’s positioning as The Change Agency.
US Google gurus heading our way
San Francisco-based author/blogger/digital marketing evangelist Avinash Kaushik will be keynote speaker at the upcoming Google Analytics User Conferences in Sydney and Melbourne.
JWT captures the Focus growl – in 3D sound
JWT has launched a 3D-sound version of the Ford Focus precision-driving Move Your Senses TVCs currently running in cinema and on the NZ TV networks.
Coke creates its new campaign in NZ
Coca-Cola has created new campaign, Make Someone Happy, which aims to encourage consumers “to put smiles on other people’s faces by doing something a little unexpected and spontaneous every day”.
YWCA – Dump Kate Sheppard!
YWCA Auckland is continuing the fight for gender pay equality in New Zealand with its latest campaign which calls for the Governor of the Reserve Bank to remove gallant suffragette Kate Sheppard from the $10 note.
The Feds leverage carpet’s ‘Kiwiness’
Federation Auckland has created a new campaign for Cavalier Bremworth which positions them as the only NZ carpetmaker that manufactures 100% in NZ with NZ materials.
Powered by the people
Colenso BBDO and Finch have shot a crowd-sourced TVC to celebrate VW’s 60th anniversary in the NZ market.
Lucky Jordan?
FCB and Vodafone have plonked Jordan Luck on a tacky three-wheel motorbike and put him out on the mean streets (with a girl drummer) to parody one of the most annoying songs ever written – American poster Rebecca Black’s Friday – to launch a new reward initiative.
Meet the face of the future of advertising
Auckland University associate professor Mark Sagar brought his new baby along to Colenso BBDO’s latest Love This Speaker function on College Hill last evening.
