AUCKLAND, Thursday: Trade Tested is celebrating some outstanding results achieved by dipping its toes into radio promotions with MediaWorks stations The Rock and More FM.
UnLtd announces first industry partners in Aotearoa (updated)
AUCKLAND, Today: Social media exponent UnLtd has announced several foundational industry partners, to help UnLtd drive awareness and funds for young Kiwis at risk.
Stuff appoints group investment director
AUCKLAND, Today: Stuff has appointed experienced media executive Andy Taylor to the position of group investment director.
MDS & AUT make Google student Axis shortlist
AUCKLAND, Wednesday: After two rounds of judging a multitude of ideas from MDS and AUT, the final ideas going forward for Axis judging in 2023 have been announced.
NZME agency sales team announces key leadership hire
AUCKLAND, Wednesday: NZME’s award-winning agency sales team has announced a key appointment, with Sarah Yetton joining as GM agency sales, Auckland.
Calling all entries for the 2023 Beacon Awards in association with oOh!media
AUCKLAND, Wednesday: The Comms Council has issued its official entry call for the 2023 Beacon Awards in association with oOh!media.
Long White launches new brand platform by asking ‘What do you do for a living?’
AUCKLAND, Wednesday: TBWA\NZ has launched RTD brand Long White’s new platform, This Is Our Time, with a launch film launch shot by Michael Hili of Finch.
Colenso and Pedigree launch new dog adoption campaign
AUCKLAND, Today: Colenso BBDO has produced a new Pedigree Mars campaign aimed at convincing parents of teenagers to “turn their heart back on” by adopting a dog.
BusinessDesk in live newsroom experiments
AUCKLAND, Today: Three news organisations – Nine Publishing AU, the National Indigenous Times and NZME’s BusinessDesk – will launch live pilots in their newsrooms, focusing on business growth and editorial excellence. The experiments will trial frameworks and the results to be shared with the broader industry.
Parachute Music scores new brand campaign for the Herald
AUCKLAND, Tuesday: Parachute Music has created the signature soundtrack for The New Zealand Herald’s new brand campaign, which will roll out over the next 12 months.
