Greenpeace France’s no-moralising Xmas message

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PARIS, Today: Greenpeace France’s new Christmas ad is cute beyond words – but has a kick in its tail. The Handmade Gift uses stop-motion animation to communicate an emotional story, which incorporates an important message about pollution.

Happy campers!

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AUCKLAND, Today: To help educate and encourage responsible camping this summer, Tourism New Zealand and the Ministry of Business, Innovation and Employment engaged Contagion to create a campaign targeted directly at this hard-to-reach audience.

Rebranded Adshel grows oOh! portfolio

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AUCKLAND, Monday: oOh! Media has extended its network reach, following the integration of Adshel’s 1600 street furniture assets into the business. The company has also re-branded the Adshel assets to the oOh! brand in New Zealand.

QMS 40%, Oaktree 60%

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AUCKLAND, Monday: QMS NZ and MediaWorks have confirmed they will merge their businesses, with QMS holding 40% of the expanded MediaWorks group.