China – along with Weibo and WeChat – is the future of social media, writes Richard Spencer*, the Sydney-based head of iSentia Two Social (NZ is part of his brief): “With more social media users than the US and Europe combined, China is well on its way to becoming the largest digital economy in the world – so how can NZ businesses capitalise on this using social media,” he asks.
Arrivals & Departures: Clemenger & Proximity promote new CDs, Bauer exec resigns – and re-signs
Wellington agencies Clemenger BBDO and Proximity have announced the promotion of two creatives, Emily Beautrais and Mark Dalton.
7 Days star to front sold-out Axis
Writer, columnist, humourist, and TV3 7 Days regular Urzila Carlson will emcee this Thursday’s Axis Awards at the Viaduct Events Centre in downtown Auckland.
Newshub takes headlines to the street
MediaWorks has launched a new Newshub campaign with a dynamic headlines feed on Adshel digital screens around Auckland.
News Works silent as it dumps 20-year veteran
Alley-oop! NZME live-streams basketball
NZME and Basketball New Zealand have announced that two weekly NZ NBL games will be live-streamed free of charge on NZHerald.co.nz throughout the season, opening up other intriguing sports live-streaming opportunities with NZME.
Outdoor racking up the eyeballs
The Outdoor Media Association (OMANZ) has announced its 2015 full-year revenue total of $79,726,406, showing a year-on-year increase of 12% over 2014.
Arrivals & Departures: PRINZ taps Elaine Koller
The Public Relations Institute has appointed Elaine Koller as its new ceo, replacing Simone Bell, who has stood down after four years in the role.
TVNZ OnDemand hits 1 million
TVNZ OnDemand is celebrating its one millionth registered New Zealand user – just one year after launching the free subscriber platform.