Assignment Group has hired Clemenger BBDO Wellington former MD/ECD Duster Andrew and his former boss Peter Biggs to run Assignment from its Wellington base.
Pixel361° closes with two winners from 53 teams
APN Outdoor last night held their first annual digital outdoor creative challenge, with Pixel361° coming to fruition in Auckland. The event was won by DDB’s Nick Dellabarca & Liz Richards who took home the prize of a trip to SXSW held in Austin, Texas in March 2016. The Highly Commended/People’s Choice Award went to Aaron Carbines and Mike Felix of Us&Co who picked up a $500 travel voucher and a Canon digital camera.
Vodafone puffs up its chess
FCB client Vodafone changed creative direction with the introduction of ulta-cute porcine character Piggy Sue, whose heartfelt story relayed the point that ‘life’s better together’.
FCB focus on family violence in wealthy homes
FCB NZ recently launched a campaign for It’s Not OK to shine a light on the prevalent issue of family violence in New Zealand. Contrary to popular belief, violence occurs in every sector of society, including high socio-economic households too – a shocking one in four. To tell this story, rather than an ad, FCB created an unexpected article in the pages of the glossy June/July issue of HOME magazine.
Axis 2016 convenor pens charm offensive
CAANZ is preparing again to open up the call for entry for Axis 2016. “This year we are fortunate to have retained Barnes Catmur ceo Daniel Barnes as our chairman, and have welcomed DDB CCO Damon Stapleton as our new Axis Convenor for 2016,” said CAANZ ceo Paul Head.
Effies auction to help roll back breast cancer (updated)
A red letter day is turning pink for an important cause. The NZ Effie Awards on Thursday 8 October falls during Breast Cancer Awareness Month – and this year CAANZ will hold a live auction to help raise funds to support the work of Breast Cancer Cure.
Arrivals & Departures: Badger grows a new beard
Auckland-based business-to-business ad agency Badger has dramatically increased its facial hair resource with the addition of new creative director Jon Coles, whose bushy chin increases the number of beards at Badger by 50%.
Supermarket chains dominate NZ Top 20 Advertisers chart
Nielsen no longer publishes its annual Top 200 NZ Advertiser chart – a popular resource that ran in AdMedia’s Agencies & Clients book (which went out of publication in 2013 when Mediaweb folded). The researcher is, however, now supplying M+AD with an annual Top 20.
If content is king, is news a pawn?
With the proliferation of communication channels, media companies are changing their offering. How is New Zealand responding to this new era of media and marketing? And what does it mean for marketers, agencies and consumers?
VW NZ & Colenso drop out of sight
Volkswagen NZ and its agency Colenso BBDO have – unsurprisingly – gone to ground as the VW emissions scandal brings the global brand crashing around their ears – perhaps fatally.
