AUCKLAND, Thursday: NZME has announced the renewal of its long-standing partnership with the One New Zealand Warriors, as the team returns to its New Zealand base after three years in Australia due to Covid.
Brigid Alkema named chair of Clemenger Group’s Creative Council
SYDNEY, Thursday: Clemenger Group has announced the appointment of Clemenger BBDO Wellington chief creative officer Brigid Alkema as the chair of the group’s global Creative Council.
Social media and OOH ‘natural soulmates’
AUCKLAND, Today: Despite their differences, social media platforms and out-of-home media are natural soulmates, researchers discovered in a major US study.
Pizza Hut puts out the call for TikTok creator
AUCKLAND, Wednesday: Pizza Hut, in partnership with Dentsu Creative NZ, have put out the call for a TikToker wanting to prove to their mum that “content creation can pay the bills”.
Esteemed under-30 comp back in NZ after 5-year hiatus
AUCKLAND, Wednesday: The Comms Council has refreshed its call for entry to the Cannes Young Lions Competition – for a chance to win a trip to France.
JCDecaux NZ’s airport study demonstrates strength of the environment for brands
AUCKLAND, Wednesday: A new study carried out by JCDecaux New Zealand and Australian neuroscience research company Neuro-Insight reveals travellers are more receptive to advertising in airports.
Special Wellington & Hell Pizza deliver globally recognised radio campaign
AUCKLAND, Wednesday: New Zealand has scored a second Bestadsontv salute from guest judge Ryan Barkhuizen, group creative director at VMLY&R Kansas City.
AIA NZ set to thrive with new brand platform from Bastion Shine
AUCKLAND, Today: AIA NZ has launched new brand campaign Start Thriving through Ponsonby-based creative consultancy Bastion Shine.
Journalists dependent on press releases – ‘no time to hunt stories’
SYDNEY, Monday: The percentage of journalists using press releases has increased year-on-year to 86% as AU-based software PR provider Medianet claims “there is not enough time or resources to hunt independently for stories”.
Google continues to recognise Unbound in top 3%
HAMILTON, Tuesday: Waikato-based digital marketing agency Unbound has been named as one of the top-performing digital shops globally and within the top 3% of Google partner agencies in New Zealand.
