Samsung has launched a global campaign mocking the new iPhone 6. The six new ads feature two ‘Apple Geniuses’ pointing out to everyone all the features that the Galaxy Note 4 has and the new iPhone doesn’t.
A rousing performance across all categories saw Whybin TBWA/DAN’s Dooya take out the main prize at last night’s Flying Fish/CAANZ Battle of the Ad Bands, held – as always – at the Kings Arms in Newton.
LONDON: Colenso BBDO has been named the world’s smartest creative agency in new rankings released by global marketing intel website Warc. Colenso/Proximity was the world’s top digital agency. DDB NZ also featured in the Top 20.
The Marketing Association has announced the call for entries for the 2014 NZ Direct Marketing Awards, to be held in Auckland early next year. The deadline for entries is 5pm on Friday 24 October. An extended late entries deadline of 5pm on Friday 31 October is available at a nominal fee.
Auckland senior admen Ron Sneddon and Brendan Jarvis have formed a digital content marketing agency, Story. Ron Sneddon is a media expert who’s ex Mr Smith; he also currently owns media strategy agency Super. Jarvis owns digital marketing agency The Space In Between. The pair say their new shop fills a big gap.
Lotto NZ has appointed Guy Cousins as chief marketing officer, replacing general manager Val Green, who left in May. Cousins is a Brit who has spent much of his working life in NZ – managing partner at Naked from 2011-2012, strategic planning director at Spark PHD from 2009-2012.
To mark tonight’s big Botab show, CAANZ’s partner Flying Fish is sharing with our readers the music video made for Barnes Catmur & Friends’ Friends Electronic for winning Botab last year.
Global online travel agency Contiki has collaborated with Game of Thrones star Natalie Dormer to bring a past traveller’s story to life for their newest creative initiative.
FCB New Zealand has launched the Noel Leeming re-brand, unveiling the new look and feel with a campaign that aims to challenge category norms.
Auckland and Sydney-based consumer PR specialist, the pr shop, has won Tourism Holdings following a competitive pitch.