Retail agency specialist .99 has given New World’s product and price ads a distinctive new look. Their challenge was to showcase the product in a creative and inspiring way – to cut through the retail advertising noise, and leave a memorable brand impression in consumer’s minds.
Parnell agency The Business has released a hilarious “bad lip reading video” around the RWC for the National Foundation of the deaf. “It has gone live this morning on social media and the press release will go to the government,” says The Business strategy director Ben Cochrane.
Fairfax Media, MediaWorks, NZME and TVNZ have joined forces to create a new local advertising exchange service – the Kiwi Premium Advertising Exchange (KPEX).
Kiwi writer/actor/comedian duo Millen Baird & Cohen Holloway will emcee tonite’s big Effie Awards show in The Great Room at the Langham Auckland.
Parnell-based QMS Media New Zealand is pleased to announce the appointment of Henry Rowley in the role of Account Manager, primarily focused on transit and outdoor media product delivery.
Coca-Cola New Zealand and Ogilvy have unveiled an integrated campaign that aims to “reflect the fun taste of Fanta”.
Nylon Portugal has launched a campaign to promote the Cannes Lions Review 2015 event, which will be held in Lisbon on Monday & Tuesday.
The Europe-based Epica Awards has extended its entry deadline for one week – until Thursday 15 October. And unlike other awards, Epica does not charge a late entry fee.
A scarcity of industry-wide perspectives prompted Auckland written communications agency Intelligent Ink to contribute to the emerging debate around merged newsrooms. This piece was written primarily by Intelligent Ink director Christina Wedgwood – with input from her team.
The San Francisco-based developer of a new autonomous flying camera is looking for clients in NZ.