Compiled for M+AD by Colmar Brunton client executive Andy Strain: “A very similar Top 3 to last month,” he writes. “KFC jumps up to 2nd and pushed Spark out of the Top 3.”
QMS takes over Courtenay Place
QMS NZ has launched a new landmark digital billboard, affectionately known as ‘Courtenay Place’, in the heart of Wellington, at the intersection of Taranaki Street and Courtenay Place.
Arrivals & Departures: Suzie Lamborn exits, Val Morgan appoints Mediaworks veteran as new sales director
Val Morgan has announced the appointment of Matt Tremain as NZ cinema sales director, replacing Suzie Lamborn who has resigned.
Colenso creates China-focussed brandwork for Spark
Colenso BBDO has created new brand work for Spark, aimed at Chinese New Zealanders, featuring Spark staff from its Auckland-based OneWorld call centre, along with store staff.
Arrivals & Departures: The Warehouse imports Yahoo US marketer
The Warehouse Group has appointed Jonathan Waecker into a newly created role of chief marketing officer. Reporting to group ceo Nick Grayston, Waecker will oversee all the group’s marketing and communications activities, leading brand strategy and driving customer engagement for The Warehouse Group and its brands.
Time running out for NZ businesses using free Facebook
New Zealand businesses using free Facebook get only get 2.63% engagement compared to about 50% percent five years ago, according to a report out today by Mosh social media agency.
FCB outpointed True & Spark to win anti-litter pitch
FCB had to fight off three other Auckland agencies to win a pitch for the creative, media and PR business for Keep New Zealand Beautiful.
NZ marketers outgunning the US?
Auckland-based big data business Qrious has released a detailed study that allows marketers to benchmark their work against their peers. It also purports to show that NZ businesses are seeing opportunities ahead of US counterparts.
Murdoch to sell Fox?
Rupert Murdoch’s 21st Century Fox has been in talks with The Walt Disney Company to sell most of the Fox assets including FX, National Geographic, movie studio, TV production and international assets such as Star and Sky, according to a report by CNBC.
After the Gold Rush
The Comms Council has released video of several of NZ’s 2017 Gold Effie winners getting the lowdown from international judge Chris Baker, Chris Baker (founder of UK brand shop Consult Bacon). The interviewer is TVNZ’s Jack Tame.
