Aussie columnist (and ad agency veteran) Robert Strohfeldt, writing in the latest issue of B&T, has heaped praise on the latest Air New Zealand TVC, Better Way to Fly, shot in NZ for the Australian market.
Special unveils its first Sleephead creative
Special Group has created a new campaign for the NZ Comfort Group’s luxury Sleepyhead Sanctuary bed range.
Possums back at No 1
On top this week, once again, is Toyota’s Real Road Experts. “People enjoy the different variations of the ad and that it is always an alternating storyline,” says Colmar Brunton senior client executive Katrin Schulze.
Saatchi (with a little help from Gregor) launches new campaign for My Food Bag
Saatchi & Saatchi has released a new brand campaign for My Food Bag that celebrates the restaurant-quality meals New Zealanders can now make at home.
Fish + UK helmer shot Philips in Auckland
Flying Fish’s new global 90’ TVC for Philips was shot over four days in central Auckland, directed by London-based Fredrik Bond – one of the top commercial directors in the world.
R&R, Starcom and Film Construction launch AA Health
Auckland agency Rainger & Rolfe has launched a new campaign to promote the AA’s latest product, AA Health, built around a series of TVCs out of Film Construction.
Brand your own sports gear
Aussie-based DisruptSports.com, a customisation and on-demand manufacturing platform for sports equipment, is spruiking for business in NZ.
Y&R fire up Rube Goldberg machine for Cigna campaign
Cigna Insurance’s latest campaign – out of Y&R NZ – sees the brand employ Rube Goldberg machines to illustrate how unpredictable life can be and how Cigna can help get things back on track.
Gregor test-drives the Colorado
Holden New Zealand has launched the new Colorado with a 60 second TVC entitled Tow Truck, directed by legendary Kiwi creative genius Gregor Nicholas via Special Group, Auckland.
TBWA, NZME, Eight Films worked gratis for Sallies
The Unexpected Homeless, a campaign by TBWA in partnership with NZME for the Salvation Army, has launched today leaving NZ Herald browsers struggling to get ‘home’.
