Out of hibernation

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AUCKLAND, Tuesday: A familiar face to generations of Kiwis, biscuit-loving Cookie Bear, has undergone a modern transformation thanks to the team at True, and their new tvc campaign.

Princess Charming

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AUCKLAND, Today: For Pride 2019, Colenso client Spark and OUTLine wanted to remind the nation that when we talk, love wins. For 2020, they’re extending that conversation into the workplace with a new film focusing on recruitment within the LBGTQIA+ community. 

Aussie on a plate

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SYDNEY, Thursday: A top Kiwi-born, Aussie-based chef is fronting Wellington’s new tourism campaign in Australia, which aims to lure travellers across the ditch for a weekend of food and wine.

Game on!

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AUCKLAND, Today: TBWA has launched an ANZ Bank campaign that celebrates Kiwis love for their sport – so much so that in any given week 95% of young people and 73% of adults take part in it.

NZ dairies – we salute you

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AUCKLAND, Today: Contact Energy (with creative shop Bob’s Your Uncle, media agency Rocket, and photographer Vicki Leopold) is championing the saviours of the Kiwi summer – dairy owners – in the first iteration of a tribute to SMEs.

Trash or treasure?

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AUCKLAND, Thursday: Trade Me has extended its There’s someone for everything platform through Colenso BBDO and Clemenger BBDO, aiming to prove that “no matter what you’re selling on Trade Me, there’s someone out there who’ll love it”.

Let it all hang out!

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AUCKLAND, Today: Sky and DDB have released a new Summer Of Sport campaign, as part of the Life Needs More Sport platform, that encourages Kiwis to “let it all hang out this summer”. 

Suite & sour

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AUCKLAND, Today: Parnell-based strategy/creative agency The Business has just announced the production of the biggest Jack Daniel’s above-the-line advertising campaign for the brand in New Zealand in years.