Dick Smith has tapped New Zealand’s most-loved butcher, Sir Peter Leitch, to spruik a nationwide marketing campaign that showcases ‘Mad’ deals on popular consumer technology products for Kiwis. The campaign goes to air today (Thursday).
Replace crap ads with the world’s best
D&AD has created a free web browser extension that blocks boring ads, and automatically replaces them with the best ads in the world.
Branded photo app launches with MediaWorks on board
A Kiwi photo & kiosk company – with enthusiastic support from MediaWorks Radio – has just launched a fully customisable branded photo and video marketing app called Biz Brand Cam on the Apple App Store.
Arrivals & Departures
PRINZ taps Katie Mathison: At last week’s AGM of the Public Relations Institute, Wellington PR exponent (and PRINZ Fellow) Katie Mathison was voted the insitute’s President Elect. Her term as president will commence after the next AGM in May 2016, replacing current President Bruce Fraser.
Top level changes at Whybin?
Whybin\TBWA client service director Jodi Willocks has left – but the position of ECD Dave King is unclear.
Whybin merges with Starseed
Whybin\TBWA is expanding its services by restructuring its existing PR division, Eleven, with the “integration” of the Starseed agency.
Kaitaia Fire in the belly
Assignment Group has again enlisted Nigella Lawson to front Whittaker’s latest drive for world domination. This time around she’s shot four TVCs to promote the brand’s new artisan chocolate.
Word-play wizard
Jo Knight was a clear winner, said the Canon Media Awards judges about the Sunday Star Times Sunday magazine journalist who walked away the Best Headline award last week – for the second year running.
Arrivals & Departures
DDB chief operating officer Chris Riley has resigned “to pursue alternative opportunities”.
Contagion wins Harcourts pitch (Updated)
Contagion has won the Harcourts full-service advertising business – including strategy, creative, media, digital and social – in a pitch against unknown agencies.