Val Morgan has released details of its new cinema advertising platform, CineTAM, powered by an 80,000-strong loyalty membership base.

Former Telecom NZ senior executive Kieren Cooney, who was famously called a “smart-arse” last year by an Australian Senator, has been appointed managing director of DDB Group Sydney.

The team at OMD Auckland spent yesterday giving back to the community through the agency’s annual Do Good Day. A group of 70 staff volunteered their time to help paint Blockhouse Bay’s Glenavon School, landscape its gardens and create porcelain wall mosaics.

Saatchi & Saatchi and the Electoral Commission have launched a campaign to answer the large number of non-voters who say they don’t feel like their vote is worth anything.

Adshel has created a new trade campaign that aims to entice ad people to take part in a zany 12-question quiz about their love of advertising.

Barnes Catmur & Friends is the third most effective independent agency in the world, according to the 2014 Effie Effectiveness Index, just out.

FCB has imagined up a Favourite Child Detector digital program – to help sell the launch of US mockumentary-style sitcom Modern Family on Prime TV.

The NZ billboard sector, which has continually struggled to come up with affordable in-depth viewer reasearch, has introduced what it calls “a single currency” measurement system – Daily Traffic Visuals – to tackle the problem.