Ogilvy & Mather have again taken out the Newspaper Ad of the Month with their WWF Maui’s Dolphin ad. The judges all agreed it was a “good idea that packed a punch, with art direction that won’t get lost”.
Arrivals & Departures
Waitemata taps Scarfies man: Freemans Bay-based Waitemata Films has signed Rob Sarkies to its roster, and announced that the star director is now available for work.
MediaWorks ceo exits after 30 years
MediaWorks Group CEO Sussan Turner has resigned after 30 years with the company. She will leave in August, and has no immediate plans for her future – except a holiday.
World’s best press pix coming to town
Poignant moments captured in a thought-provoking collection of the world’s most powerful images of 2013 will be showcased at the Auckland premiere of the internationally-renowned World Press Photo Exhibition.
Financial ad awards entry call
The 2014 Midas Awards honouring the world’s best financial advertising has issued its call for entries.
Telecom rebrand will cost $20m
The vast task of rolling out Telecom’s rebrand gets under way on Friday 8 August. The changeover will involve 70 stores and 8000 retailers – and will cost $20 million.
Kiwi pizza jihadists grab Skippy
NZ has kidnapped Skippy and is threatening to turn him into a pizza topping unless Australia “meets our demands”.
Air NZ targets Aussie ski tourists
Air New Zealand has teamed up with online content creator Diaries Downunder to launch a campaign, via Host Sydney, promoting its direct trans-Tasman services to the South Island skifields.
Dry July – an ode to sobriety
Toybox animation director Andrew Newland sets out to illustrate what we can achieve without a hangover for the 2014 Dry July launch video.
.99’s Effie ads target blog ‘trolls’
.99’s creative campaign for the 2014 Effie Awards seeks to tackle anonymous “trolls” who post disparaging blogs “that undermine others’ work”. The .99 campaign adopts the view that winning an Effie is the best way to ‘Silence Anonymous’.
