JWT worldwide, about to celebrate 150 years in the ad biz, looks set to mark the occasion by returning to its traditional name, the J. Walter Thomson Company.
Ogilvy NZ has unveiled its new digital division, Neo@Ogilvy.
It will be led by Eddy Whatt, formerly Ogilvy’s digital media director, for the past three years, and will be part of a global network of 40 offices.
Zenith Optimedia has added business manager Andrea Glidden and senior planner/buyer Henry Rowley to its team, as well as Tasmin Wheeler to a media assistant role.
The Marketing Association has issued more details for the 2014 TVNZ NZ Marketing Awards.
The event will be held at the Langham on Thursday 28 August – the entry deadline is 5pm on Friday 23 May. The MA also unveiled an extended late entries deadline (“at a nominal fee”) to 5pm, Friday 20 May.
JWT Auckland has developed a series of thought-provoking headlines to gently encourage people to put work aside to focus on family, friends, fine food, conversation and drinking good wine, as part of a campaign to re-introduce the respected Sacred Hills Vineyard brand to the modern wine drinker.
