The 2018 Investec Super Rugby season promises super-fast entertainment like no other. That’s the simple proposition bought to life via New Zealand Rugby’s new #DontMissAThing campaign from Sugar&Partners.
Crave wins Horleys (updated)
Crave, an Auckland-based communication and brand activation agency, has added New Zealand supplement brand Horleys to its stable of retained clients.
Life is better in flip-flops!

Saatchi launches Olympic brand platform

New Zealand Olympic Committee and Saatchi NZ launch new brand platform – #EarnTheFern which features our Winter Olympic athletes in Pyeongchang.
Wellington digital shop secures back-to-back AoY titles in Europe
Berlin, Germany, February 12.– Wellington-based creative digital agency Resn has been named Agency of the Year for the second year running at the 2018 Awwwards Global Conference in Berlin.
Just answer the bloody questions!

Aussie site Mumbrella has issued its 2018 awards call for entries – along with a timely guide on how to get the process right. “Submitting award entries is one of those jobs no one likes doing, but it’s one of the most valuable activities your company can take part in,” says site honcho Dr Mumbo.
One-of-a-kind campaign sends Olympic skiers sky high
APN Outdoor, in partnership with the NZ Olympic Committee and Saatchi & Saatchi aim to take outdoor creativity to new heights with a one-of-a-kind execution driving awareness of the Winter Olympics.
Agencies unite for new Whittaker’s flavours
Assignment Group, MBM, Wellington digital shop Heyday, and SweeneyVesty PR have collaborated on a new social-led campaign for two new flavours in Whittaker’s Artisan Collection.
Get lost in the magic of a good book
FCB has launched a new print campaign for Paper Plus – aimed, unsurprisingly, at those who spend too much time on their digital devices.
Fuse & OMD fire up McDonald’s Snapchat chain filters

McDonald’s, with the guidance of social and media agencies Fuse and OMD, have introduced Snapchat chain filters to the New Zealand market.
These branded Snapchat Geofilters are available when inside any of the McDonald’s standalone restaurants in New Zealand. Users simply take a snap and swipe across to access the filter.