The Sweet Shop’s Steve Ayson – a Kiwi who was an agency creative before reinventing himself as a film director – has been honoured in the UK for a global Old Spice commercial. His tvc Momsong was named Television Commercial of the Year at the Shots Awards, held at the Bloomsbury Ballroom, London.
Tips to keep you out of the kaka this summer
Launching for summer, New Zealand Post and Māori Television have produced three water safety commercials with an important message – kia maanu, kia ora (stay afloat, stay alive).
Talking turkey
Retail specialist .99’s new Christmas TVC for New World, currently on air, is a charming, well-put together spot – the understated performance from the young woman is priceless. The bearded gent, Noel (geddit?), is pretty good, too.
Angus Hennah taps Ladi6 for O&M swansong
Rebel Sport’s new brand TVC was written by Ogilvy & Mather ECD Angus Hennah – one of his last pieces of work for the agency before his resignation (“to seek new challenges in 2015) takes effect.
.99 & Blood Cancer NZ search for a cure
Creative retail agency specialist .99; and Leukaemia & Blood Cancer New Zealand are giving New Zealanders an innovative way to raise money for blood cancer research – one that doesn’t cost a single cent.
RAPP and Y&R make the cut in Manhattan
NZ has two finalists through to the 2014 shortlist stage at the Midas Awards, the Manhattan-based global competition for the world’s best financial advertising.
Smoking ads return to UK TV
The first ad in nearly 50 years to promote the joys of smoking – a TVC for VIP e-cigarettes – has this week gone on air on ITV in the UK.
Kiwi shoots Oz underwear ad
The Sweet Shop director Campbell Hooper – a Kiwi who created award-winning music videos for Kimbra, Gin Wigmore, Brooke Fraser and The Naked & Famous – has partnered with Clemenger BBDO Melbourne to create a new 60sec TVC for Australian underwear & clothing retailer Bonds.
Taika Waititi’s Aussie work – death by rabbit
New Zealand director Taika Waititi extends his skills to Aussie accents in his three new spots for Australian online short-term lender Nimble via McCann Melbourne. Sadly, Waititi’s class is hamstrung by the requirement to work with Nimble’s silly bunny character.
Saatchi and Defence Force share ‘no-stereotypes’ fitness test app with all Kiwis
Saatchi & Saatchi and the NZ Defence Force are helping recruits to get ‘Force-Fit’ in preparation for the entry level fitness test – via an innovative mobile app packed with training expertise from the armed forces.
