Category Archive

Anchor has released a limited-edition run of four million numbered 2L all-black bottles “to help you enjoy a pint of Anchor goodness on game day”.

Ogilvy NZ’s shopper marketing & digital activation agency Geometry Global NZ and its client Kellogg’s have packed a virtual reality experience into a limited edition Nutri-Grain 500g box. 

The New Zealand Defence Force launches a new recruitment campaign this week, aimed at attracting clever, agile New Zealanders to a career with the Navy, Army and Air Force to fill skill gaps and identify future leaders.

nzstockfootage.co.nz has revealed details of its new, internationally focused video stock footage site StockGiant.net. The launch was backed with experience gained locally, says StockGiant managing director Graham Elliott.

A year on from their website and brand re-launch, national intellectual property specialists James & Wells have released the latest addition in their campaign to champion Kiwi innovation – an animated video, shot by Toybox Auckland.

Take a quick look at the above ad, created last year by students at Auckland’s MDS AdSchool. Then take a look here at the Prostate Cancer Foundation TVC currently getting good exposure on TV.

With 60% of the country’s smoke alarms having either flat batteries or none at all, FCB has launched a new campaign for the NZ Fire Service, to help get Kiwis checking their smoke alarms regularly.

Burger King has lit a fire under the global burger business with a “declaration of peace” – a temporary truce with McDonald’s. McDonald’s has yet to respond.

Just what the world needed – another grim, gritty, dark, determined spot from one of the All Blacks’ countless sponsors. This one was created by Spark PR & Activate and Curious, and directed by Miki Magasiva in all the usual locations (the Teps, the Viaduct and Eden Park).