Saatchi, Colenso, DDB, ApolloNation through at AWARD (UPDATED)

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Seven NZ entrants have made it through to the finals of Australia’s premier ad show, the AWARD Awards. Four from DDB made the cut (all in Promotion & Experiential, DDB also scored one finalist in PR, along with Colenso BBDO and Saatchi & Saatchi. The Sweet Shop scored seven finalist spots (not counted in our NZ table because of the filmmaker’s global footprint).

And ApolloNation Auckland scored two finalist spots (for Tui Catch A Million), both in the Best Sponsorship or Partnership campaign.

Colenso gets emotional for St John

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Here For Life is St John’s new brand positioning. And an emotional new TVC from Colenso BBDO and Thick as Thieves begins to establish and give meaning to it. The commercial features Haylee Wrenn from Hawkes Bady, whose life was saved by St John after she suffered a cardiac arrest.

Paul Henry names offsiders

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MediaWorks has appointed Hilary Barry and Perlina Lau to its new Paul Henry TV/radio breakfast programme ground-breaking Paul Henry show. Award-winning 3News and RadioLIVE presenter Barry will be the news anchor in a four-strong presenting line up that includes newcomer Perlina Lau as social media presenter. 

Arrivals & Departures

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MediaWorks poaches TRB pair: MediaWorks has appointed Gerhard Simanke and Johnathan Schaffer – both from The Radio Bureau. Simanke will work in a senior group agency role and Schaffer in a radio strategy & planning manager.