AUCKLAND, Wednesday: New Zealand has scored a second Bestadsontv salute from guest judge Ryan Barkhuizen, group creative director at VMLY&R Kansas City.
AIA NZ set to thrive with new brand platform from Bastion Shine
AUCKLAND, Today: AIA NZ has launched new brand campaign Start Thriving through Ponsonby-based creative consultancy Bastion Shine.
Journalists dependent on press releases – ‘no time to hunt stories’
SYDNEY, Monday: The percentage of journalists using press releases has increased year-on-year to 86% as AU-based software PR provider Medianet claims “there is not enough time or resources to hunt independently for stories”.
Google continues to recognise Unbound in top 3%
HAMILTON, Tuesday: Waikato-based digital marketing agency Unbound has been named as one of the top-performing digital shops globally and within the top 3% of Google partner agencies in New Zealand.
US BestAds judge selects Colenso/Skinny’s outdoor work
SYDNEY, Tuesday: “I. Love. A. Hack,” writes Best Ads on TV guest judge Ryan Barkhuizen, choosing NZ’s Skinny Mobile Phone it in as his Best Outdoor work in the world this week.
Colenso promotes Haylie Craig to creative director role
AUCKLAND, Tuesday: Colenso BBDO has promoted creative Haylie Craig to the role of CD “after a string of standout campaigns and high-profile awards”.
The More FM Breakfast Club – now with more Ego!
AUCKLAND, Today: MediaWorks’ morning radio show The Breakfast Club on More FM has welcomed their new co-host with a tongue-and-cheek campaign this week. Creative was in-house.
DDB harnesses the feeling of faster with VW Golf GTI
AUCKLAND, Monday: DDB Aotearoa and Volkswagen have launched an emotive campaign, reminding Kiwis how it feels to drive the original hot hatchback – Golf GTI.
Daylight bolsters digital team and announces managing partner appointment
AUCKLAND, Monday: Morningside-based full-service agency Daylight has welcomed back two wāhine from maternity leave this month as it continues to grow its technology and client service offering.
MetroEXP unveils Wendy’s Limited Edition Hot Honey Range
AUCKLAND, Monday: Westhaven-based design agency MetroEXP has unveiled Sticky Situations – a new Wendy’s campaign, touting its “deliciously sweet and spicy, limited-time” Hot Honey Burger range via an integrated campaign.
