AUCKLAND, Monday: Dentsu Creative NZ has announced new appointments to their growing creative team, with the addition of Anton Posa and Rupert Hancock as senior creatives.
Stanley Street appoints new chief media officer (Updated)
AUCKLAND, Monday: Following a search for a new chief media officer, Stanley Street has announced that Emily Scovell will step into this role at the Parnell-based advertising agency.
Entry date extended
AUCKLAND, Today: The NZ Radio Awards Committee has chosen to extend the closing date for 2023 NZ Radio Awards entries by one week.
Adfest turns a blind eye on Kiwis for judging panel. (This story is wrong – see update, below)
PATTAYA, THAILAND, Today: New Zealand judges have been overlooked by the organisers of Adfest 2023 – which has just announced the panel for this year’s Lotus Awards competition.
NZME gets behind the Red Cross Disaster Fund
AUCKLAND, Friday: NZME – which has already committed $1 million of advertising for businesses impacted Cyclone Gabrielle – has now announced its backing for the New Zealand Red Cross Disaster Fund’s support for those impacted, and prepare for future emergencies.
Avis partners with The Royal New Zealand Ballet – campaign info YTBA
AUCKLAND, Thursday: Rental car agency Avis New Zealand is to sponsor the Royal New Zealand Ballet to support innovation and excellence in the arts. Boyd PR NZ advises there’s no ad agencies involved – yet.
Integrated ad campaign for latest chocolate flavour
WELLINGTON, Today: Whittaker’s has organised an integrated advertising campaign with MBM for its new “limited edition” Blondie and Biscuit 250g block.
Run leadership strong in 2023
AUCKLAND, Today: K Rd-based agency Run has grown, with the addition of account director Shelley Cousins, and designer Olivia Aukafolau.
BigAds sees a 30% lift on campaign results from using attention score optimisation
SYDNEY, Wednesday: BigAds, an Australian-based creative intelligence & optimisation ad tech company with a strong presence in NZ has conducted primary research with leading independent, attention score optimisation providers Lumen Research & Attentv (purchased by Amplified Intelligence) to “demonstrate the uplift in rich media campaign results”.
Stanley St bolsters tech capability with key appointments
AUCKLAND, Wednesday: With the dawn of a new year, Stanley St are investing heavily in tech and digital capabilities with the recent appointment of two best-in-class hires in the search and digi-tech spaces.
