AUCKLAND, Today: Transpower, the owner and operator of New Zealand’s National Grid, has chosen Karangahape Road-based independent agency The Goat Farm to support its employment brand and recruitment strategy.
Colorsteel and DDB Group raise the roof standard (Updated)
AUCKLAND, Today: DDB Group Aotearoa and Colorsteel have launched a “playful” campaign that aims to raise the standard of how New Zealanders choose the roof over their heads.
Big AU award for NZ-founded global network
AUCKLAND, Today: Special NZ has been named the most innovative media or marketing company in Australia & New Zealand by the Australian Financial Review.
NZ Magazine Awards 2022 finalists
AUCKLAND, Thursday: The finalists for the Webstar Magazine Awards 2022 have been unveiled by the NZ Magazine Publishers Association.
Finishing School
NEW YORK, Thursday: The One Club for Creativity has issued the entry call for the 2023 Young Ones Student Awards. The prize? A globally coveted One Show Pencil.
Go Media expands Auckland digital network to 23 screens – 81 screens nationwide
AUCKLAND, Today: Outdoor advertising specialist Go Media have broken into the West Auckland market with two new digital billboards located on Great North Rd in Henderson, propelling their portfolio to 23 screens across Auckland, and 81 screens nationwide.
Lotto launches new-look Powerball DOOH campaign via PHD, DDB and Lumo
AUCKLAND, Wednesday: To launch Lotto NZ’s refreshed Powerball platform, PHD and DDB partnered with Lumo to deliver a DOOH campaign that utilises programmatic buying and dynamic creative optimisation (DCO).
Dentsu plots the future of modern creativity
AUCKLAND, Wednesday: Dentsu Creative’s annual survey of CMOs in the UK, US, China, India, and Brazil is providing a stark insight into what today’s clients need and want most from their agencies.
Aruga Aotearoa strengthens its integrated communications offering with new senior hire and an internal promotion
AUCKLAND, Today: Indie trans-Tasman agency Aruga Aotearoa has strengthened its digital and public relations offering with the hire of Juno Scott-Kelly as PR & social lead.
Black Ferns are female role models in new work from adidas & Augusto for Rugby World Cup
AUCKLAND, Today: As the Rugby World Cup in New Zealand kicked off, adidas and Augusto have released a “powerful” new campaign to celebrate the achievements of the current Black Ferns players, iconising them as inspiration for generations to come.
