NZ has two finalists through to the 2014 shortlist stage at the Midas Awards, the Manhattan-based global competition for the world’s best financial advertising.
The Sweet Shop director Campbell Hooper – a Kiwi who created award-winning music videos for Kimbra, Gin Wigmore, Brooke Fraser and The Naked & Famous – has partnered with Clemenger BBDO Melbourne to create a new 60sec TVC for Australian underwear & clothing retailer Bonds.
This week, Sugar&Partners and MBM have launched a 40-week-long campaign for the TAB surrounding live racing and sport. “The Are you in? campaign signifies a big step change in marketing for the TAB, from a campaign specific to an always-on approach,” says S&P CD Dave Nash.
Kiwi happy-clappers fill the room with claps and high-fives in the latest 30sec Dulux TVC out of Clemenger BBDO and Finch. The campaign launches the 2015 Dulux colour range – 300 new colours; mostly bright.
George Clooney and his favourite coffee are back – returning to light up screens in the latest Nespresso advertising campaign which debuted globally online over the weekend. As you’d expect, it’s a terrific piece of work – droll, super-cool, and very European.