NZME, currently amid the development of an intensive digital strategy, has made another key move – adding the nzherald.co.nz digital editor role to Marcus Forbes’ duties (he’s currently group digital content general manager).
Swimming with sharks
Clear your calendar, says CAANZ, for its upcoming First Five Rungs Speaker Series: Window Shopping – a “fantastic” opportunity to come face to face with four New Zealand fashion entrepreneurs at the first Speaker Series for 2015.
Colenso’s digital investment pays Webby dividend
Colenso BBDO has collected two Webby Awards in New York – the only NZ agency to convert a finalist spot into Gold.
Can’t beat a good drench
Hot Mustard and Flying Start have shot a new TVC for Zoetis Animal Health product Eweguard.
Vertical video, anyone?
The spread of digital video increasingly requires ads to be shot vertically in order to fit various apps – or so many claim (other say just turn your cellphone on its side).
Receiver refers publisher case to SFO
The Receiver for Mediaweb – the company set up in 2011 by Toni Myers & John Clark to take over assets of 3media Group after it failed in 2010 – has referred the case to the Serious Fraud Office.
One to watch
FCB Auckland creative Matt Williams has been named in the One to Watch section of The One Show in New York.
Arrivals & Departures
Fairfax Media taps award-winning Herald ed: Jeremy Rees has been appointed to the newly-established national community titles editor role at Fairfax Media NZ. His appointment is the first of several new senior editorial positions aimed at enhancing local and national journalism across Fairfax Media’s newsrooms nationally.
Whybin\TBWA lands Auckland Airport
After an “exhaustive” competitive pitch that began late last year, Auckland International Airport has consolidated its multiple agency partnerships into one – and appointed Whybin\TBWA as its lead advertising and brand partner.
Ad emoticons R US
The global infatuation with emojis has now reached the ad agency world, with the launch of Advertising Emojis, an app created by Swedish ad agency Dogwash that contains a collection of 70 iconic advertising images and logos.
